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Critical Business Skills for Success
2015
Features
Clinton Longenecker, Eric Sussman, Michael Roberto, Ryan Hamilton, Thomas Goldsby
Supplier
The Great Courses
In This Series

Episode 1
Strategy Is Making Choices

Episode 2
How Apple Raises Competitive Barriers

Episode 3
The Danger of Straddling

Episode 4
What Trader Joe’s Doesn’t Do

Episode 5
First Movers versus Fast Followers

Episode 6
When Netflix Met Blockbuster

Episode 7
Anticipating Your Rival’s Response

Episode 8
Why Did Disney Buy Pixar?

Episode 9
The Diversification Discount

Episode 10
Forward and Backward Integration

Episode 11
Mergers and Acquisitions—The Winner’s Curse

Episode 12
Launching a Lean Start-Up

Episode 13
The Power of Superior Operations

Episode 14
Leaner, Meaner Production

Episode 15
Refining Service Operations

Episode 16
Matching Supply and Demand

Episode 17
Rightsizing Inventory

Episode 18
Managing Supply and Suppliers

Episode 19
The Long Reach of Logistics

Episode 20
Rethinking Your Business Processes

Episode 21
Measuring Operational Performance

Episode 22
Keeping an Eye on Your Margins

Episode 23
Leveraging Your Supply Chain

Episode 24
Reducing Risk, Building Resilience

Episode 25
Accounting and Finance—Decision-Making Tools

Episode 26
How to Interpret a Balance Sheet

Episode 27
Why the Income Statement Matters

Episode 28
How to Analyze a Cash Flow Statement

Episode 29
Common Size, Trend, and Ratio Analysis

Episode 30
Cost-Volume-Profit Analysis

Episode 31
Understanding the Time Value of Money

Episode 32
The Trade-Off between Risk and Return

Episode 33
How Investors Use Net Present Value

Episode 34
Alternatives to Net Present Value

Episode 35
Weighing the Costs of Debt and Equity

Episode 36
How to Value a Company’s Stock

Episode 37
Achieving Results in Your Organization

Episode 38
The Value of Great Leadership

Episode 39
Emotional Intelligence in the Workplace

Episode 40
The Art of Effective Communications

Episode 41
The Motivation-Performance Connection

Episode 42
Winning with Teamwork

Episode 43
Coaching—From Gridiron to Boardroom

Episode 44
Understanding Power Relationships

Episode 45
Handling Workplace Conflict

Episode 46
Ethics and the Bathsheba Syndrome

Episode 47
Leading Real Organizational Change

Episode 48
Lifelong Learning for Career Success

Episode 49
What Is Marketing?

Episode 50
How to Segment a Market

Episode 51
Targeting a Market Segment

Episode 52
Positioning Your Offering

Episode 53
Identifying Sources of Sales Growth

Episode 54
Deriving Value from Your Customers

Episode 55
Creating Great Customer Experiences

Episode 56
The Tactics of Successful Branding

Episode 57
Customer-Focused Pricing

Episode 58
Marketing Communications That Work

Episode 59
The Promise and Perils of Social Media

Episode 60
Innovative Marketing Research Techniques